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Seasoned marketing executive and Professional Caddie Certification graduate will drive expansion across the company’s speaker roster, caddie training, and team-building initiatives.
Craig combines top-tier marketing skills, a love for golf, and firsthand knowledge of our program. Having a former Professional Caddie Certification student join our team is a privilege.”— Grant Berry, Founder of Tour Caddie CollectiveCARY, NC, UNITED STATES, August 13, 2026 /EINPresswire.com/ — Tour Caddie Collective today revealed that Craig Piepho has been selected as its new Marketing Director. In this capacity, Piepho will oversee marketing efforts for the organization’s expanding suite of elite tour caddie speakers, Professional Caddie Certification, and corporate team-building offerings.
Having previously been enrolled as a student in the Professional Caddie Certification program, Piepho brings an internal perspective on Tour Caddie Collective along with over 35 years of expertise in branding, creative direction, and marketing communications.
“Craig offers a unique blend of first-rate marketing knowledge, a true enthusiasm for golf, and a direct understanding of what we do,” stated Grant Berry, Principal of Tour Caddie Collective. “We are thrilled to welcome one of our former Professional Caddie Certification participants onto our staff, and I have no doubt Craig will be instrumental in helping us broaden our influence and reach.”
Over his career, Piepho has collaborated with well-known national brands such as Pinehurst, Golf Pride, John Deere, 3M, Sharecare, Lenovo, American Airlines, and Duke University, guiding organizations to forge meaningful connections via strategic marketing and creative leadership.
Piepho’s connection to Tour Caddie Collective started when he enrolled as a student in the Professional Caddie Certification program, which is run in collaboration with NC State University Continuing and Lifelong Education. This experience allowed him to gain insights from accomplished professional caddies and subject-matter experts who have operated at golf’s highest tiers.
In his new position, Piepho will manage brand strategy, website development, social media, and marketing campaigns. His priorities will include boosting awareness of the Professional Caddie Certification program while advancing Tour Caddie Collective’s speaking engagements, experiential activities, and corporate team-building programs. “This role is truly exciting. My entire career has been about helping organizations define their identity, their visual presence, and how they engage with audiences,” Piepho remarked. “Getting to apply that to something I’m passionate about makes this an ideal match. If I could just shave a few strokes off my handicap, I’d be all set.”
Sally Webb
Tour Caddie Collective
+1 919-400 2803
sally.webb@tourcaddiecollective.com
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